Shock

A Japanese B5 movie flyer issued in 2023 for the 2K restoration of Shock, Mario Bava's 1977 Italian horror film. The double-sided flyer features the campaign's "45th Anniversary" artwork, with Japanese screening information on the reverse.

Splintered wooden boards cut across a woman's face, leaving one eye visible in a field of deep blue and violet. The front design sets this unsettling image against oversized yellow-green lettering, with Italian cast and production credits framing the Japanese title, ザ・ショック.

The reverse takes a denser approach: a vertical sequence of film stills, tightly arranged Japanese text, and an enormous "39" announcing a succession of shocks. At the bottom, the flyer records screenings at Shinjuku Cinema Qualité as part of Calicole 2023.

The contrast between the stark front image and the information-heavy reverse makes this a particularly graphic example of Japanese horror-film promotion.

• Film: Shock (1977)
• Director: Mario Bava
• Country: Italy
• Japanese title: ザ・ショック
• Object: Japanese movie flyer
• Flyer issue year: 2023
• Edition: 2K restoration, 45th-anniversary campaign
• Format: B5
• Printing: Double-sided
• Language: Japanese, with Italian and English credits
• Quantity: 1 flyer (front and reverse shown)

No specific condition grade has been confirmed. Please refer to the photographs of both sides for visible details of the paper's surface and edges.